Blogging: Page Views and Money Talk Part One
I have a bit of fear publishing a post diving into such topics as page views, money, and blogging…from a personal perspective, no less. You know me, though - touchy topic and I’ll suck it up and jump right in. Mainly in the hopes of opening up some good discussion and giving you a glimpse into my perspective on blogging and why I emphasize what I do.
super attractive action shot of me writing this very post
At the Healthy Living Summit conference, Ashley from the blog Coffee Cake and Cardio asked Lisa, Janetha, Beth, and I if we could give any specifics related to our blogging. I will own up to feeling like a deer caught in headlights in that moment.

I imagine that moment is when this picture was taken.
After some adequate time to think and mull this all over, I now have a lot I can discuss. So, let’s get the ball rolling!
In the discussion, I brought up that I have some blogging related goals. I don’t think I have ever shied away from the fact that I make a small amount of income from the blog. When I set out to start blogging, I did not have it in mind to earn a cent from this little hobby. I didn’t even know you could! I simply loved sharing my life and having a place to ramble about fitness with other like minded people.
With more time, I fell more in love with blogging, putting my story out there, and connecting with others. I signed up for BlogHer when they offered me a spot in their publishing network because I figured “why not”.
With time, I realized that this blogging venture could be something amazing for myself, as it continuously helps me grow as a person, and also for my family, giving me the opportunity to help support my family (even the smallest bit) financially in a flexible way that still allows me to be a mom first
I have goals to see my blog grow and develop for a few other reasons too:
- it will work in conjunction well with other goals I have (personal training)
- I truly believe God put blogging on my heart and that I’m meant to do it at this time in my life
As I blogged, time passed and this happened…
My little baby blog began to grow little bit by wee little bit and then hit steady increases in readership since April or May of this year. I won’t go into specifics, but I can tell you that my readership has increased 500% in the past year. You can decide if you think that means going from 100 to 500 page views a day or 100,000 to 500,000 a day. Although I can tell you right now it’s not even close to the latter. Haha! I laugh at the thought of that ever happening.
I think people have a skewed impression of my blog’s reach. In fact, I know some do. After some discussions with a few other bloggers, my thoughts were confirmed that people think I have a much larger readership than I do. I’m okay with that. Do you know why?
While I do have goals for my blog, I do not emphasize the numbers. I value the relationships, living out my passion, and sharing my story. I allow those things to grow my blog as they will in a natural way.
I only really keep track of my blog’s readership, so I can:
- know what works and what doesn’t in my blog’s layout
- understand the content you value most as a reader
- have accurate information to give companies who request the information
- see what ventures outside of writing my own posts most effectively use my time
Page views, subscribers, and my paycheck are never the goal for my blog.
Despite not coming close to comparing to some other bloggers’ statistics out there, I have found opportunities through blogging outside the publishing network via review programs and sponsorship opportunities. I cannot emphasize enough that I think these come because my goals for the blog lie in being real and building relationships.
Companies will work with me because they know I will work hard and that you and I have a bond *likethis*. They can see I care about what I share and how much I love you all. They notice the community I strive to create here in FFF-land as I hopefully encourage you while you motivate and inspire the heck out of me in return.
I think (and hope) my determination to keep this blog a place of positive community makes an impact – it may not always show up the highest page views, but it does show up in trust and connection. That’s what matters to me and what helps my blog reach expand. That is why I don’t get caught up and put too much time into the numbers game when it comes to blogging. I know I can only do what I do and then I have to trust God to take it where it is meant to go and reach just who it should reach.
I always say money (and with money, page views and all other related numbers) can't be the motivator behind blogging. I ask myself - if I wouldn't make a cent off my blog...would I still do it? And if that answer ever becomes "no", I will stop. Plain and simple.
I honestly blog because it is my passion and something I feel I need to do. This quote about sums it up for me:
I quite literally cannot go a day without thinking about FFF and you all.
That's my passion in blogging...that's why I do it. The passion. The connections. The deep down in my gut feeling of rightness. The fact that it can lead to opportunities to help support my family just acts as icing on the cake.
I never view you as page views, subscribers, or clicks to spike my checking account. I love YOU for reading. For supporting. For showing me I can trust God and His plans. For helping me to grow as a person day in and day out. Thank you for reading. I look forward to continuing this discussion in a post later this week or next that will focus on why I think my page views increased and more specifics in the goals I set for my blog. I hope you stay tuned!
- What is something you can’t go a day without thinking about?
- Do you have anything you want me to discuss in the next post?
And if interested in learning more about money and blogging - Katy has already done a wonderful post on different ways to earn revenue,




